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Hiring a Public Relation Firm




Example 1: Contract with public relation firm

Company Name or Letterhead
Address
City, State Zip
Date
Addressee
Address
City, State Zip

Dear Mr. Stevenson:

We have decided to retain your firm for our “Educate the Public” service announcements. We were impressed by the track record you have in this area, and by the glowing referrals we received from other companies for whom you have handled similar campaigns.

We agree to all rates mentioned in the notes from our July 17 meeting and would like to have a contract drawn up as quickly as possible. We are excited about the partnership that our companies are about to begin. We trust it will be a positive experience for both firms.

Yours Truly,

Example 2: Letter for hiring a public relation firm

Company Name or Letterhead
Address
City, State Zip
Date
Addressee
Address
City, State Zip

Dear Ms. Kinshaw:

Bellingham & Washington is pleased to select Hardcastle & McCormick to represent our interests.

As outlined in our October 9 correspondence, we expect Hardcastle & McCormick to handle all media relations not pertaining to sales: new product line announcements, changes in policies or practices, and profiles of our senior management team.

Your liaison at Bellingham & Washington is Fran Kinson. Please submit to her the revised contract for approval. Upon signing of the contract, we will issue you your first assignment.

We look forward to our association with Hardcastle & McCormick.

Sincerely,

Example 3: Public contract letter to media

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear,

After considerable discussion, Brock Manufacturing has selected Hasslemeier and Associates to handle our public relations needs.

Our decision was based on Hasslemeier’s outstanding and proven track record of dealing with small manufacturing businesses. The satisfaction expressed by those companies and your extensive and impressive client list made you the only viable choice.

As discussed in our initial conversations, Brock Manufacturing requires a comprehensive public relations approach. All inquiries other than sales will be referred to Hasslemeier and Associates. All of our press releases and media relations will be handled by your firm. Our main short-term goal is to update and revamp our printed marketing materials.

We want to start with a one-year contract. All financial details should be finalized as soon as possible. Please contact our legal department to work out the details and set up an appointment.

We are excited about working with you. Let’s hope this is the beginning of a long and profitable relationship for both our organizations.

Sincerely,

     

,

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