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Announcing New Location/Name












Guidelines : Announcing New Location/Name

Announcing New Hours, Location, Name, or Logo

Guidelines and Alternate Phrases

  • Announce what’s new up front–new name, new location, new logo, new hours.
  • We’re growing. As a result, we’ve taken on a new name that more accurately describes our full product line.
  • We have a new face and a new name. (Old Name) has now become (New Name), with a new direction. We are now able to provide you….
  • Several clients have told us they disliked having to take off work to keep their appointments; we listened. Beginning October 1, you can now schedule evening appointments with any of our psychologists. We suggest you call us about their individual weekly schedules, and we’ll arrange a convenient time for you to work together.
  • Effective May 6, Vivaron, Inc., will offer you longer hours to transact business with us; we’ll be open Monday, Wednesday, and Friday evenings until 10:00 p.m.
  • We’ve moved. Come by and see us at our new location: (address).
  • Blythe Services Corporation has changed its name to Flex-Systems–not because name changes seem to be the “in” thing today but rather because it reflects an important change in our services to you.
  • You have known us in the past as Schaper Supplies. Since our inception we’ve specialized in ___. Now that we’ve been acquired by ZEX Corporation, we have taken on their name and become an even stronger provider of ___ products.
  • Our name has changed, but our superior products continue to get the same high marks from customers. Our new name, Univex, Inc., will now be the one you see in industry journal ads and product literature. We have a new address also: (address).
  • Please make a change on your Rolodex and in your files: Univex now has a new name and a new address: (address).
  • Include effective dates if the announcement precedes the actual change.
  • All these changes are effective immediately.
  • After November 1, you’ll be seeing several changes around our offices–all for the better.
  • If appropriate, take this opportunity to sell. Focus on some new aspect of your service or product, or simply remind readers who you are and what you can do for them. Tell them what the change means in terms of benefits.
  • Our new name signifies a new understanding of the market and your changing customer needs. Specifically, our goal is to add value to our current products by giving you new innovative services to accompany them–training and consulting.
  • This new name and address will involve several changes. Over the next few months, we’ll be identifying ways to help you communicate faster and more economically. So, you’ll be hearing from us several times in the coming weeks about new branches opening nearer to you, about new rate schedules, and about additional staff to solve your communication problems.
  • This new location represents a new attitude on our part. Oh, yes, we’ve always wanted to provide superior service, but now we don’t expect you to have to look so hard to find us. This new location is only three to five minutes from your downtown office.
  • We have a new mission as well. Our goal is to improve the quality of your customized graphics by upgrading our software to include such new capabilities as …

Example 1: Sample letters for announcement of change of address

Company Name or Letterhead
Address
City, State Zip
Date

Addressee
Address
City, State Zip

Dear Ms. Henderson:

There’s one thing we’re not changing–our excellent service to you. But just about everything else around here is new:

New hours: 7:00 a.m. to 7:00 p.m.

New address: 12789 Parkriver Road

New name: Healthshop, Inc.

Why all the changes? If it weren’t for the disastrous final analogy, I’d answer as the Big, Bad Wolf did in Little Red Riding Hood’s situation: “The better to see you, the better to hear you, the better to serve you.”

All the changes reflect an important redirection for the company. We think you should be able to call us for your health needs before and after your normal work hours. We want to be conveniently located for you to stop in for those “little” health-care products you may previously have had to purchase while doing your routine shopping. You shouldn’t have to settle for limited choices and higher prices elsewhere.

Remember, too, we can provide a complete customized healthcare plan for your entire organization. Our dietitians, fitness experts, and psychologists will be glad to work with you in designing a wellness program that keeps your employees aware of good health habits and makes them more productive on the job.

If you have any other comments about how we can improve or expand our service to you, give us a call at 233-4577. As always, your health deserves serious attention.

Cordially,

Example 2: Change of address announcement,

Company Name or Letterhead
Address
City, State Zip
Date

Addressee
Address
City, State Zip

Dear Customers:

As part of our continuing efforts to ensure prompt posting of customer payments, there has been a change in the address to which you return your remittance. The new address is: (address).

Herrington and Power, Inc., is pleased to have you as customer, and we will continue to look for ways to improve your billing and account services. Count on us.

Sincerely,

P.S. By the way, have you been meaning to call us about some of the new services we provide, such as…? Now is a good time.

Example 3: Change of address letter

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mrs. Rossini:

Jean-Claude’s Hair Salon is changing its hours of operation to better serve you. We will now be open on Mondays from 11 a.m. to 3 p.m.

We hope you take advantage of these new hours, as well as our regular hours of Tuesday-Saturday from 8 a.m. to 6 p.m. Let Jean-Claude’s provide you with a great cut, a brilliant color, and some high-class style. Please call 488-3934 for an appointment. If you’re satisfied, tell your friends. Remember, any time you refer a new customer to our salon, you are entitled to a $15 discount off your next appointment.

We appreciate your patronage.

Sincerely,

Example 4: Company name change letter

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Foster:

Please keep reading. If you don’t you may never be able to find us again. Esplanade Furniture is changing names and locations. We will now be known as Uptown Home Furnishings and will be located at 896 Dublin Street.

The name and location change comes at a time when the company is going through some product revisions. Unlike Esplanade Furniture, Uptown Home Furnishings is interested in displaying and selling upscale furniture with name brands such as Cappiccio and Heldon.

One thing that will not change is our friendly sales staff and our honest way of doing business. Come in and browse around. Our new location sale will be announced soon and will include incredible discounts on some of the finest furniture in town.

Sincerely,

Example 5: Example of new location of company

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Ms. Moira:

The Law Offices of Jones and Miller has acquired a new partner, Jeffrey Davis. As result, we are now the Law Offices of Jones, Miller & Davis. Mr. Davis earned his partnership after a long tenure with the firm. We are looking forward to having him at our decision-making meetings, as he has incredible insight and a willingness to work hard for our clients.

You can still find us at 2323 N. Hampton St. from 8:00 a.m. to 6:30 p.m. As you are probably aware, our specialty is tax law. The partners alone have over 75 years combined experience in handling tax cases. If you or your company is in need of representation against the government, you can count on us.

Sincerely,

Example 6: Announcing New Location/Name

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mrs. DeGeorge:

Valmont Beauty Academy is changing the times for its continuing education courses. The courses will now be held on Monday and Wednesday nights from 7:00 p.m.–9:30 p.m. Thursday night classes are no longer available.

The following is a list of scheduled topics for this month:

Date Topic
Monday, February 3 Create a “Fading” Effect
Wednesday, February 5 Latest in Men’s Hairstyles
Monday, February 10 Braids
Wednesday, February 12 Formal “Up” Dos
Monday, February 17 Sharpen Your Scissors
Wednesday, February 19 Clipper Techniques
Monday, February 24 Layers
Wednesday, February 26 Highlights

Feel free to pay for the classes in advance at $15 per class, or at the door at $19. We are anticipating excellent insights on new techniques that your clients will love. We hope to see you there.

Sincerely,

Example 7: Announcing New Location/Name

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Dr. O’Neill:

McKenzie’s Bakery is moving to a more convenient location. We will be located in the Maplewood Shopping Center next to Delacroix Grocery. Now you can pick up your fresh pastries when you’re out for that gallon of milk or package of cheese. Or you can come by on your way to work, as we will now be directly off the highway service road.

The move will be finalized on April 3. At that time, the former location on West Gentilly Avenue will be closed permanently.

Remember, McKenzie’s Bakery offers you a wide range of pastries and breads including donuts, eclairs, croissants, shortbread cookies, sponge cakes and sweet rolls, Italian semolina loaves and classic french breads.

We hope to see you at our new location!

Sincerely,

Example 8: New Location

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mrs. Asher:

Leonard’s Department Store is shifting to a “mail-order only” business. We will eventually reduce our hours of operation and will completely close our doors when most of our showroom merchandise is cleared out. The anticipated hours of operation for the month of August is Monday – Friday , 8 a.m.- 1 p.m. September hours will be reduced to Monday, Wednesday, and Friday from 8 a.m. – noon.

We apologize for any inconvenience this may cause. However, you can expect some substantial discounts as we close our doors. Most clothes will be reduced 50 percent off the lowest ticketed price. Furniture will be discounted approximately 60 percent off the lowest price. You can expect even more savings as time ticks away.

We hope you will enjoy the convenience of shopping from our enclosed catalog. You can place an order electronically, or by phone or fax. If you misplace the catalog, the merchandise can be found on our Web site at www.leonards.com. You can expect the same high quality merchandise at the same reasonable prices.

Sincerely,

Example 9: Announcement letter for company name change

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Dr. Magellan:

Octavia’s Bookstore is changing its name to Octavia’s Bargain Books to better reflect the spirit of the store and the merchandise sold here. Octavia’s has always had a deal with a book wholesale distributor which has allowed us to sell books at half the suggested price. The word has spread, sparking a massive expansion of our customer base in just two years. However, the management agreed that customers new to the area may not be aware of the special deal Octavia’s is able to offer them for all of their book needs. Hence our new name will announce our BARGAINS.

Octavia’s will continue to serve you at our convenient location at 5333 Pacific Avenue, near the southwest corner of the university campus. Free parking is available in the rear. Come read with Octavia’s Bargain Books.

Sincerely,

Example 10: New location for company

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. and Mrs. Stefano:

Pelican Supermarkets are proud to announce that all store branches and pharmacies will now be open 24 hours per day. We know our customers’ schedules are hectic these days. That is why it is essential for grocery shopping to be as convenient as possible. If you’re not ready to do your grocery shopping until after midnight, the staff at Pelican will be awake and ready to serve you. If you need a prescription filled—anytime of the day—we have a pharmacist on-site around the clock.

Our service center, which allows you to pay bills, cash checks, and return merchandise will maintain its current operating hours of 7 a.m.–9 p.m.

We are excited about our extended hours of operation and hope that Pelican Supermarkets will continue to be your one-stop shopping headquarters.

Sincerely,

     

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