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New Business Relationship






Example 1: Sample Letter for New Business Relationship

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Customers:

We at Southside Catering are pleased to announce our association with Jill’s Flower Shop in an effort to provide top-of-the-line reception services. After working with Jill’s Flower Shop on various assignments, we have found that our collaborative efforts exceeded the expectations of our clients.

As of August 9, we will be combining our creative efforts on all assignments requiring both of our services. Experience has taught us that clients typically save money and are more satisfied when Southside Catering and Jill’s Flower Shop work together.

We look forward to providing your reception food and flower needs. Thank you for your past patronage.

Sincerely,

Example 2: Announcing new business relationship Letter

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Jones:

Keyboards, Etc. is joining Soundtronics, Inc. in announcing a new business relationship. Keyboards, Etc. will now be the sole distributor of piano keyboards and synthesizers for Soundtronics, Inc. In exchange, Soundtronics, Inc will receive a 20 percent discount, which we will pass on to our local franchise owners.

This discount will give you a competitive edge, as you will be able to provide better prices on a variety of name brand musical instruments.

We hope you will be as pleased as we are with this new relationship.

Sincerely,

Example 3: Example of New Business Relationship

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Ms. Lange,

The Menard Group is pleased to announce a recent contract with Crafty Kitchens. Crafty Kitchens is a group of home economists who test market a products’usefulness in the kitchen. The Menard Group, as a manufacturer and distributor of aluminum foil products, is pleased that the Crafty Kitchens team will be researching new ways to use our products.

The results of their research will be compiled in a “Recipe Book” of innovative ways to make the most of our products. The book will be offered to our consumers at no charge with the purchase of any Menard Group product. You will receive more information about this special program in the near future.

We hope you will join us in welcoming Crafty Kitchens aboard.

Sincerely,

Example 4: Sample of New Business Relationship

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Mr. Edwards:

Midtown Mechanics is excited about joining forces with High Power Towing. This agreement creates a business relationship which will benefit customers of both businesses.

Here’s the deal: every Midtown customer who is referred to and uses High Power Towing will receive a 10 percent discount on towing services. Likewise, every High Power Towing customer referred to Midtown Mechanics will receive a 10 percent discount on labor.

As always, our customers are welcome to choose any towing service. However, our recent agreement with High Power Towing allows us to ensure your auto needs are being met. We value our customers and want to provide the best service at the lowest prices.

Sincerely,

Example 5: Prospecting for new business relationships

Company Name or Letterhead
Address
City, State Zip

Date

Addressee
Address
City, State Zip

Dear Valued Customer:

Lone Star Therapy is always pleased to acquire qualified therapists to serve our valued clients. Therefore, we are happy to announce our association with Texas Physical Therapists (TPT). TPT will now provide our new home-based physical therapy services on a PRN basis.

You can look forward to home-based services with the same high quality you have come to expect of Lone Star Therapy’s center-based services. Please call our toll-free number at (800) 555-8282 for more information.

Sincerely,

     

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